MD Analytics introduced today an abbreviated version of its popular RAPID Detail Tracker™ (RDT), a proven sales messaging and impact tracking service, that is designed to provide a more concise, and even faster measurement of key performance indicators.
RDT – Express is ideal for new brand launches, changes in messaging, or obtaining competitive intelligence. RDT – Express delivers rich insights mined through a proprietary methodology that goes beyond traditional message recall services and is backed up by NORMS established from more than 9,000 details.
Furthermore, RDT – Express is priced to meet today’s market dynamics providing a highly cost efficient and rapid tool to take a quick pulse of the detailing market and message recall. For further details, please visit the RDT – Express solutions page.