Healthcare Marketing Research Firm
     
  Member Login  
image   image
 
Email
Password
Forgot your password?
Join Now
 
image   image


Our Privacy Policy

 
Canadian Marketing Research and Intelligence Association of Canada
 

Metabolic Syndrome Study

“Family doctors have been facing problems of definition and diagnosis1 [of Metabolic Syndrome] but the numbers are in now. We are starting to get a better handle on the problem at last."
Dr. Sorisky, Ottawa Health Research Institute

Between 33 and 40% of the Canadian2 population has some form of Metabolic Syndrome.

What are the implications for diagnosis and treatment? Find out with the syndicated study on Metabolic Syndrome.

__________________________________________________________________

Research Objectives

    • Benchmark GP awareness and acceptance of Metabolic Syndrome as a medical condition
    • Measure the frequency of Metabolic Syndrome presentation amongst GP patient populations
    • Identify drug and non-drug treatment strategies
    • Source information gaps and CME opportunities
    • Identify recommended disease management practices and information gaps

Study Benefits

  • Benchmark awareness levels
  • Source insights to enable better physician communication
  • Better understand physician acceptance of Metabolic Syndrome as a condition and the degree of consensus regarding the Metabolic Syndrome definition
  • Understand if treatment to Metabolic Syndrome is largely target treatment of individual components or tailored to a patient’s specific risk factors and comorbid conditions
  • Determine opportunities to further your brand’s competitive position in the category
Who can benefit from this report

…Marketing research managers seeking insights and actionable information to aide the development of promotional tactics and associated programs

Product managers seeking to distinguish their brand in the Metabolic Syndrome category

Timing

  • Call for participation – January/February, 2007
  • Study launch – February, 2007
  • Delivery of results – March, 2007

Target Participants

  • Approximately 300 General Practitioners / Family Medicine practitioners
  • Nationally distributed +/- 5.7% margin of error, 19 times out of 20

Cost

  • $8,500 excluding taxes.
  • Additional close ended questions $500/ question. Additional open ended questions $1,000/ question.

For more information or to order the study, please email
support@mdanalytics.ca or call 1-866-617-0741

________________________________________________________________

1 Quote sourced from Ottawa Health Research Institute Web site. www.ohri.ca/newsroom/05262004.asp
2 Ottawa Health Research Institute Web site. www.ohri.ca/newsroom/05262004.asp

About us :: Research Solutions :: Participate :: Testimonials :: Contact us

Copyright ©2008 MD Analytics Inc. All rights reserved.